The platform to launch your own multi-vendor marketplace

Build and run your own multi-vendor marketplace: onboard independent sellers under one storefront, set commissions, collect with split payments via Stripe Connect and manage the unified catalog — all from a single panel, no code.

Everything a marketplace does
Vendor onboarding
Onboard and approve independent sellers, each with their own profile and storefront.
Configurable commissions
Set the platform fee per category, vendor or transaction.
Split payments · Stripe Connect
Money is split automatically: payout to the vendor + your commission.
Unified catalog & search
Thousands of products from every vendor in one storefront with filters.
Per-vendor dashboard
Each vendor manages their own products, orders and payouts.
Multi-vendor orders & shipping
Orders and shipping routed automatically to the right vendor.
Launch the same dayUnlimited vendorsAutomatic split payouts

Themes ready to launch

Pick a theme optimized for AI & GEO, customize it visually in the editor and publish the same day — with hosting and SSL included.

Silver

Silver

Your multi-vendor marketplace, ready in minutes

4marketplace is the all-in-one platform to build and run your own multi-vendor marketplace: onboard independent sellers with their own dashboard, set configurable commissions, collect with split payments via Stripe Connect and manage a unified catalog and search — without writing a single line of code. Pick a storefront template, invite your vendors and publish. Hosting & SSL included, green Core Web Vitals performance, automatic SEO & GEO. Native integration with DHL, DPD and 4invoices. One tool for the entire lifecycle of your marketplace.

Sellers & Onboarding

Turn visitors into active sellers through a simple onboarding flow: each merchant creates an account, fills in their shop profile, uploads products and enters your approval queue. You decide who lists on your marketplace, and vendors get their own dashboard from day one.

  • Unlimited independent sellers, no per-vendor fee
  • Approval, verification and shop profile flow
  • A dedicated dashboard per vendor
  • Unified catalog and search across the storefront

Commissions & Split payments

Monetize every transaction automatically. On each order, money is split instantly between vendor and platform via Stripe Connect, and your commission is withheld and invoiced with no manual work. Set different commission rules per category or vendor, and schedule payouts however you like.

  • Flat or percentage commissions, per vendor or category
  • Automatic split payments via Stripe Connect
  • Scheduled payouts to vendors (daily/weekly)
  • Automatic invoicing of the platform commission

Orders & Marketplace operations

Run the whole marketplace from a single panel. See vendors, orders, stock and collected commissions in real time, while each vendor manages their own inventory. Returns, disputes and reports are centralized, so you keep the marketplace under control without getting lost in detail.

  • Consolidated panel: vendors, orders, commissions
  • Each vendor manages their own stock
  • Sales reports per vendor and per storefront
  • Returns and disputes handled centrally

Courier per seller

Shipping works correctly even when an order contains products from several vendors. Each shipper generates their own AWB through the integrated couriers, the customer gets real-time tracking, and delivery costs are configured per vendor — with no logistics headache for you.

  • DHL, DPD, GLS and UPS natively integrated
  • AWB generated by the shipping vendor
  • Real-time tracking for every customer
  • Delivery costs configured per vendor
Pricing

Transparent plans for your marketplace

Unlimited vendors and products on every plan — you only move up when you need more storage or more custom-development hours. No hidden costs, no long-term contracts — change your plan anytime.

Start
€70/month
  • Marketing online inclus
  • Plăți online cu cardul
  • 5 GB stocare
  • 1 oră dezvoltare personalizată/lună
  • Editor AI
Choose plan
Pro
€150/month
  • Marketing online inclus
  • Plăți online cu cardul
  • 30 GB stocare
  • 5 ore dezvoltare personalizată/lună
  • Editor AI
Choose plan
Enterprise
€200/month
  • Marketing online inclus
  • Plăți online cu cardul
  • 60 GB stocare
  • 10 ore dezvoltare personalizată/lună
  • Editor AI
Choose plan

Native integrations for your marketplace

4marketplace connects directly with split payments, vendor couriers and the 4b2b ecosystem (invoicing, CRM, notifications) — no third-party apps, no extra setup costs.

4marketplacecore
Split payments & Invoicing
Couriers & Logistics
Marketing & Channels

Split payments & Invoicing — commission, automatic

Stripe Connect is natively integrated: on every order, the customer's payment is split automatically — the vendor gets their share and the platform commission lands in your account. Vendor payouts run on a schedule, with no manual reconciliation.

Integration with 4invoices for automatic invoicing of each vendor and of the platform commission: document series, Romanian e-Invoice and XML export. Consolidated financial reports, per vendor and per marketplace.

Stripe ConnectSplit paymentsPayouts
CommissionsApple Pay4invoices

Couriers & Logistics — each vendor ships

DHL, DPD, GLS and UPS are natively connected: when an order is confirmed, the AWB of the shipping vendor is generated automatically, the customer gets a real-time tracking link and you monitor all marketplace parcels from a single dashboard.

Each vendor configures their own delivery options and costs (express, standard, easybox). Automatic WhatsApp notifications for the customer at every delivery stage.

DHLDPDGLS
UPSFedExInPost

Marketing & Channels — attract buyers and sellers

Automatic sync of the unified catalog with Google Shopping, Facebook Catalog and Instagram Shopping — prices and stock from all vendors update in real time. Meta Pixel and Google Analytics 4 for conversion tracking across the whole storefront.

Integration with CRM and notifications from the 4b2b ecosystem for vendor onboarding, personalised offers and abandoned cart recovery. Email campaigns via Mailchimp or SendGrid activated directly from the 4marketplace panel.

Google ShoppingFacebook CatalogInstagram
Meta PixelCRM 4b2bMailchimp
Performance

High-performance technologies for your marketplace

A marketplace with thousands of products from dozens of vendors needs infrastructure that doesn't buckle under traffic. We run a modern stack — PostgreSQL for safe transactional data, Redis for sub-millisecond cache and sessions, ClickHouse for real-time analytics and Docker for horizontal scaling. The result: catalog and search under 100 ms, stable checkout at traffic peaks and 99.9% uptime.

4marketplace

Multi-vendor marketplaces for every vertical

4marketplace works for any kind of multi-vendor marketplace — from fashion and beauty to electronics, food delivery and handmade crafts. Onboard independent sellers and launch your storefront in minutes, whatever your niche.

Fashion & Second-hand

Fashion & Second-hand

A marketplace of many fashion brands and second-hand sellers under one storefront — each with their own shop, colour and size variants, photo galleries and advanced filters. The platform commission applies automatically on every sale.

Each vendor manages their own stock, orders and returns from their dashboard, while you, the operator, see the unified catalog, verified reviews and consolidated revenue.

Food Delivery & Producers

Food Delivery & Producers

A food-delivery marketplace with many restaurants, farms and local producers — each with their own menu and delivery area. Set per-vendor commissions and automatic split payments via Stripe Connect on every order.

Works perfectly for local markets, delis, specialty coffee shops and organic producers. Customers order from multiple shops under one storefront, with same-day scheduled delivery.

Beauty & Cosmetics

Beauty & Cosmetics

A marketplace of fragrances, cosmetics, skincare and supplements with many merchants — detailed product pages, ingredient lists, certifications and usage guides per vendor. Gift sets and monthly subscriptions from different brands.

Integrate with 4invoices for automatic invoicing of each vendor and WhatsApp Business for notifications. Every shop has its own reputation and reviews within the marketplace.

Electronics & IT

Electronics & IT

A marketplace of phones, laptops, accessories and components with many retailers — structured technical specs, product comparison and per-vendor warranty. Each vendor's stock syncs in real time.

Buyers compare offers from multiple vendors for the same product, and the payment is split automatically between vendor and platform. Instalment payments enabled per shop.

Home & Garden

Home & Garden

A marketplace of furniture, decor, tools and appliances with many suppliers — 3D/AR visualisation, size configurator and associated services (assembly, design) sold by specialised vendors.

Large orders get team delivery, and each supplier sets their own shipping costs. The platform commission and vendor payouts are calculated automatically.

Handmade & Artisan

Handmade & Artisan

A marketplace of jewellery, ceramics, paintings, candles and custom products from dozens of artisans — each with their own workshop, made-to-order personalisation and their own production time.

A local alternative to Etsy, under your brand: artisans publish products into the unified catalog, receive orders directly and get paid through split payments, while you keep the platform commission.

Sports & Outdoor

Sports & Outdoor

A marketplace of sports equipment, bicycles, fitness and outdoor products with many sellers — technical filters (weight, material, use) and selection guides across the whole storefront.

Vendors can also offer equipment rental with online booking, and the marketplace aggregates offers from specialised shops, with split payments and automatic payouts.

Books & Digital

Books & Digital

A marketplace of physical books, e-books, online courses and digital products from many publishers and independent authors — instant delivery for digital goods and access codes generated automatically on payment.

Each vendor lists their own catalog and the platform commission applies on every sale. Verified reviews, ratings and wishlists help customers discover products across the storefront.

Frequently asked questions

Quick answers to the most common questions about the 4marketplace platform and running a multi-vendor marketplace.

How long does it take to launch a marketplace on 4marketplace?
You can launch your marketplace the same day: pick a storefront template, configure commissions, connect Stripe Connect and invite your first vendors. The initial setup takes between 30 minutes and a few hours, depending on how much catalog you want live at launch.
How do commissions and split payments work?
You set a platform commission — flat or percentage, global or per vendor. On every order, Stripe Connect automatically splits the payment: the vendor gets their share and your commission lands in the platform account. All automatic, with no manual reconciliation.
Do I need technical skills or coding knowledge?
None at all. You build and run the marketplace visually from the panel, without writing a single line of code. Vendors manage their own products and orders from their own dashboard.
How many vendors can I onboard and how do I approve them?
As many as you want: all four plans — Start, Plus, Pro and Enterprise — include unlimited vendors and unlimited products. Each seller registers, completes their shop profile and goes through your approval flow. Once approved, the vendor publishes their own products into the marketplace's unified catalog.
Does each vendor get their own panel?
Yes. Every vendor has their own dashboard for products, stock, orders and payouts, while you, as the marketplace operator, see everything consolidated: vendors, orders, collected commissions and reports.
How do I manage the unified catalog and search?
Products from all vendors flow into one shared catalog, with categories, filters and fast search across the whole storefront. Listings are automatically SEO- and GEO-optimized so your marketplace shows up in Google and in AI answers.

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