Vendors, split payments and sales channels
For Romania, you onboard vendors onto the platform, route money with Stripe Connect and PayU split payments (configurable commission per vendor) and push the unified catalog into eMAG Marketplace, Google Shopping and Meta Shops & Ads feeds. Each vendor's orders and stock sync back into the marketplace automatically.
A single unified catalog feeds every channel in România, and the commission withheld on each transaction is computed automatically per vendor before the split payout.
Marketplace orders join the same per-vendor flow: stock decremented automatically, shipping label generated, invoice issued through 4invoices in the 4b2b ecosystem.
Each vendor gets their own dashboard with sales, stock and payouts, while you see in real time which vendor and which channel performs.
eMAG MarketplaceAmazonOLXeBayPCGarageFashion DaysCEL.ro
Vendor onboarding and migration from other platforms
Bringing vendors from Shopify, WooCommerce, PrestaShop or eMAG? Each vendor imports products with variants, stock and order history into 4marketplace, and the marketplace launches with a unified catalog from day one.
Each vendor's import in România keeps the catalog structure: categories, variants (size, colour), prices, images and descriptions, mapped to the marketplace's shared taxonomy.
301 redirects from the old URLs protect the Google rankings the vendors' stores earned before listing.
Vendors switch to 4marketplace without pausing sales: their old store stays live until the marketplace listing is verified.
ShopifyWooCommercePrestaShopMagento / Adobe CommerceGoMagMerchantProBigCommerceContentSpeed
Vendor APIs, webhooks and automations
If vendors in România use an ERP, inventory systems or in-house tools, you connect the marketplace through the REST API, webhooks and CSV imports: stock updated from the vendors' warehouses, orders pushed to their ERPs, accounting via 4conta, CRM and 4notify notifications triggered automatically.
Webhooks notify each vendor's systems on every order, split payment or return — no manual polling, no scheduled exports.
Bulk CSV/Excel imports and the catalog API keep vendors' products in sync, even at thousands of SKUs per vendor.
The result is a marketplace that runs itself: vendors, orders, stock, split payments, fulfilment and invoicing connected end to end, with full traceability.
REST APIWebhooksBulk CSV / Excel importAuto pollingMiddleware / ERP Bridge
